I am a senior B2B marketing leader with extensive experience in insurance technology and enterprise software. I help organizations turn business priorities into clear marketing strategies and practical programs that build awareness, engage customers, and support growth.

Throughout my career, I have led marketing through product launches, acquisitions, rebrands, and organizational change. My experience spans positioning and messaging, demand generation, digital marketing, content, events, customer communications, analyst relations, and sales enablement.

I combine strategic leadership with hands-on execution, partnering with executive, sales, and product teams to connect what a company offers with what its customers need. Whether building a marketing foundation or evolving an established program, I bring industry knowledge, clear communication, and a collaborative approach to moving the business forward.
 

EXPERTISE

Marketing Strategy | Go-to-Market Planning | Positioning & Messaging | Demand Generation | Digital Marketing | Content & Thought Leadership | Events | Customer Communications | Sales Enablement | Analyst Relations | Marketing Operations | Team Leadership

 

Services

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